How to Use More than 100 Secrets of Ad-Agency Psychology to Make Big Money Selling Anything to Anyone

ByDrew Eric Whitman

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Readers` Reviews

★ ★ ★ ★ ★
deborah p
Ca$hvertising is perhaps the best online book I have EVER read. I strongly urge you to take it one step at a time. Implement as you learn a step and then go to the next one. Million $ businesses will be built from this book alone. The book is the perfect size to make notes in.

Ca$hvertising is a 10 out of 10!

I Love IT!
★ ★ ★ ★ ★
iranian
A recent college graduate in Communications, this book changed my entire outlook on the game of marketing. I held very narrow ideas about it. Drew's book widened them. Like a canyon. Seldom have I read such an invasive, insightful book. Clean, to the point, and beyond educational. This man will GET YOU in the game of selling. He's one of the few writers- in all fields- who can light a fire under the reader, and have them taking action AS THEY'RE READING THE BOOK! Buy this NOW!
★ ★ ★ ★ ★
jen terpstra
This book is really excellent. The way that the author describe every aspect is very simple and clear . Really I recommend this book to everybody that want to be success in the Advertising and Marketing Industry.
Scientific Advertising :: and Win More Customers by Marketing Less - How to Tell a Different Story :: Ogilvy on Advertising :: Exposed and Explained by the World's Two - The 22 Immutable Laws of Marketing :: How to Create Uncontested Market Space and Make the Competition Irrelevant
★ ★ ★ ★ ★
jessica phillips
I like Useful books, I probably read a hundred, and the ones that I like the most are those, which offer me improvements that I can implement into my work or daily life right away.

The Book is well written, and easy to read, it backs up theories with research (I dislike opinions without research backing it),
and they sometimes play little mind tricks on you too.

All in all, if you are a small business owner like myself,
this book has plenty to offer in education and practical use.
★ ★ ★ ★ ★
quittersalwayswin
This is one of the best books ever on copywriting and direct advertising. Even when I just applied some of these techniques in my fitness website, the results were enormous.

This book has become one of my favorite books that I keep beside me all the time to help me with my write up and copywriting! I'm sure you'll love this book too!
★ ★ ★ ★ ★
cherryclark
I recently completed this book! I finished it in less than 4 days. The only time that I put this book down was to recharge the battery on my phone! It was a very engaging read and I felt like Drew wrote it especially for me. His content was very relevant to what I was hoping for when I bought this book. I am in the process of creating an online consulting business and this was exactly the information that I needed to help guide me along. I would reccomend this book to anyone thats serious about learning time proven secrets of advertising. I would encourage you to do as I did and purchase this book.
★ ★ ★ ★ ★
alka adhikari
One of the best advertising books that I have read! This book was recommended to me and what a great recommendation it was. Everything was laid out in a simple to read and entertaining manner. Tons of great advertising techniques backed by decades of studies and techniques that cuts down your learning curve dramatically. This book is great for newbies as well as advanced level marketers as well; after all, it was recommended to me by online marketers who generate millions a year. If there is one book that you need to add to your marketing arsenal, this is definitely the one. This book will definitely be my new advertising bible that I will be going back to on my next several advertising campaigns.
★ ★ ★ ★ ★
barbra
The Best Book On Advertising/Marketing! The Minute I opened this book I was HOOKED! Offers amazing examples of ways you can trigger people to buy your product or service. I'm so glad I stumbled across this book, It's helped me understand the psychology behind what makes people take action to buy. Drew Eric Whitman, lays everything in an understandable, personable, actionable manner! I never have made a book review, This book motivated me enough to leave this one for the very first time. Get this book Now! You Will Not Regret it!
★ ★ ★ ★ ★
marcie delacruz
"cashvertising" puts salesmanship into perspective and gives you a clear cut outline for selling absolutely anything efficiently. It's a must have for anybody selling products from stickmen to luxury automobiles.
★ ★ ★ ★ ★
tammy dillardcowart
Everyone in the IM world recommends this book, so I bought it and had a go.

Conclusion = yes, it's awesome and I would recommend it also to anyone.

Is going to help me write squeeze pages, facebook ads, landing pages, headlines, sales copy, etc - it's great!

Not hard to read either. I love the format.
★ ★ ★ ★ ★
joleen huber
I love direct response marketing. Being able to write words on a page that cause another person to open up their wallet and send money is an art. This book will help you do that because it teaches the concepts that have been used and proven since direct response marketing came around.
★ ★ ★ ★ ★
ken bishop
I have written several books on how to make money online but Drew Eric Whitman's Cashvertising is simply the most informative. If you want to get a real handle on how to increase sales, then use the methods described in this book.
★ ★ ★ ★ ★
brucess
Ive read a LOT of marketing crooks over the years. This book stands out. Easy to digest, packed full of practical examples you can immediately apply to improve your own offers or business.

A must read for anyone looking to improve copy and response.

Not a cost at all, rather a real investment.
★ ★ ★ ★ ★
christi barth
full on info..
really teaching you how to WRITE in a way that will sell

few points which are missing
1. summary of every rule in a clear sentence (the book is full of gems and i even tend to forget because there are so many of them)
2. graphical ads examples..examples are mostly about the right sentences (text).
★ ★ ★ ★ ☆
kadi
Great book! Easy to read. Very deep insights inside the consumer's mind. What really motivates people to buy and how to impliment marketing accordingly. Also lots of info on how to make print advertising. But internet marketers should absolutly have Cashvertising in their marketing arsenal.
★ ★ ★ ★ ★
nick ertz
full on info..
really teaching you how to WRITE in a way that will sell

few points which are missing
1. summary of every rule in a clear sentence (the book is full of gems and i even tend to forget because there are so many of them)
2. graphical ads examples..examples are mostly about the right sentences (text).
★ ★ ★ ★ ☆
numbedtoe
Great book! Easy to read. Very deep insights inside the consumer's mind. What really motivates people to buy and how to impliment marketing accordingly. Also lots of info on how to make print advertising. But internet marketers should absolutly have Cashvertising in their marketing arsenal.
★ ★ ★ ★ ★
shawn flanders
This book tells you all of the basis for advertising, wether you're an Agency or just a business looking to increase sales.

Every single one of the techniques is a proven method for you to apply immediately.

No fuzz around it, it is straight and forward, entertaining, and easy to read. Get it!
★ ★ ★ ★ ★
kris unger
What an excellent book!

The thing I like about this book is that it's simple. It's really profound too...with no fluff!

You will definitely learn things you didn't know and you will be able to practice them.

This book is organized, well-written, simple, and informative.

A few things you'll learn from this book:

Why headlines are important
The psychology behind what drives your consumer base
The life force 8 - 8 human needs that you should always cater to
What factors into your customers buying decisions
Different techniques and strategies behind getting the sale
Tips and tricks for your content to be engaging

...and much more

When I read books, I don't like to be entertained or played around with. I really don't want to be told stories that half-way drive home the point. When I read books I want to stretch my ability to add value to people and this book has done that times 10!

PS

Buy this book. You WILL NOT REGRET IT!
★ ★ ★ ★ ★
karenwellman
This book has a ridiculous amount of valuable tips and strategies in it. I wish I'd have had it sooner! Highly recommend it for anyone working with sales, advertising, marketing, or that just wants better communication skills.
★ ★ ★ ★ ☆
tanis
undoubtedly written by a brilliant person. very insightful and enthused. my only down side to it would be that I was hoping for at least some methodologies or step by step examples. definitely worth reading.
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