Sell and Build Your Network Marketing Business With Stories

The author is right on--stories grip attention and have more power to sell than do facts. Some of the stories he author uses are personal experience, and those are the best. Others are from jokes and fables, and those can work too. But the best advice is to start gathering your own stories. Until then, most of these stories will work to motivate you, help you abandon your excuses, and make your prospects think too.

Big Al makes the point well--what counts is not what you say so much as what people hear. And you can develop your ability to hear from the prospect's perspective and feelings. How do you handle scared prospects? Don't intimidate--give them freedom to think through their own feelings. The chapter on "It Doesn't Take Big Checks to Motivate People to Join" is particularly right on.

Can't find good prospects? The author leads you to consider that the problem might be with you--and he illustrates it, of course, with a story. The principles of building credibility and trust, notification of your new partners, considering reactions, all will help the serious networker develop acumen toward prospects and partners.

You'll laugh at some of the stories--but that's a great way to learn. Reading Big Al's books is like being right there with him in his seminars. You'll feel like you have a caring mentor and partner.

The author is right on--stories grip attention and have more power to sell than do facts. Some of the stories he author uses are personal experience, and those are the best. Others are from jokes and fables, and those can work too. But the best advice is to start gathering your own stories. Until then, most of these stories will work to motivate you, help you abandon your excuses, and make your prospects think too.

Big Al makes the point well--what counts is not what you say so much as what people hear. And you can develop your ability to hear from the prospect's perspective and feelings. How do you handle scared prospects? Don't intimidate--give them freedom to think through their own feelings. The chapter on "It Doesn't Take Big Checks to Motivate People to Join" is particularly right on.

Can't find good prospects? The author leads you to consider that the problem might be with you--and he illustrates it, of course, with a story. The principles of building credibility and trust, notification of your new partners, considering reactions, all will help the serious networker develop acumen toward prospects and partners.

You'll laugh at some of the stories--but that's a great way to learn. Reading Big Al's books is like being right there with him in his seminars. You'll feel like you have a caring mentor and partner.

I had the pleasure to be present at "Big Al`s" presentations and I am subscribed to his email reports. "Big Al" has a wonderful way to capture his audiences and everything that he does is not only highly recommended and useful in our work, but also contains a light and simple, understanding language. I have used very successfully many tips and suggestions from his teachings, which have helped me to grow my business.