Marketing & Sales
Review:In a world of hyperbolic claims of what people "feel" like would be productive, "Yes!: 50 Scientifically Proven Ways to Be Persuasive" is research; just research. No platitudes or theory; just practical and proven ways to positively influence people without manipulation but with solutions to resolve both conscious and unconcious resistance to decision and commitment. Read more
Review:This book is power packed with great perspectives and insights on the topic of selling. It is so practical and has some many concepts that I am already trying that are changing the way I approach an do selling. Read more
Review:After reading this (very small) book all I had to say was "that's it?" Nothing new in this book.... Yeah- two people recruit better then one. Blah. Blah. I wasted $12 to read the same old cr@p. Spend your money on "Your First Year in Network Marketing" or any other book for that matter. Read more
Review:I personally like Pink's style of starting with showing the readers what the research says (various experiments), conclude, draw what the implications are for us. I think Pink's books are always well researched and easy to read. However I must say towards the end of "To Sell is Human" I found his style getting a bit monotonous - same pattern of presentation. I would have liked to read more about what Pink himself thinks about the Attunement, Buoyancy, Clarity pattern and how he applies it to his... Read more
Review:The book is great, it teaches not only business tips but tips for the everyday life, even hobbies. It's a short book but you'll love every piece of it. It's totally recommendable. Hope you enjoy it as much as I did. Read more
Review:Easy to read, but very dated information. Some of the guidance given, for example, regarding email marketing, has been made irrelevant due to laws written after the 2002 publication date (and apparently have not made their way into later editions of the text). Read more
Review:LoL!! When were genuinely expecting/desiring IT... Or not,
The answer(s) we've been looking for
Get dropped in our laps!! OR....Better yet!
Served up on that Beautiful Silver Platter!!
"Once you have your “Big Al” cheap, sleazy, trashy, five- step tabloid- like headline or first sentence..." [Big Al] ... down pat... AND 'The Rest of the Story'... You can begin to Smile your way into that Tennessee Waltz for the Rest of your Life... OR... Dance as Though No One Is Watching... With a C... Read more
Review:If knowledge is power, then the knowledge in this book will make you soar. Amazing how liberating and purifying insight can be! This book, in my opinion, found a perfect balance between theoretical framework and hands-on, immediately applicable knowledge. They say that knowledge is a dispeller of darkness, and that is exactly what I experienced. Although for the last five years, I am more or less successful in the sales arena, I, for the most part, never really understood the underlying sales pr... Read more
Review:This is, maybe, the most practical but deeply sustained book I've ever read about how to make business online. If someone want to make business in Internet, she should read this book first. Why? Long Tail Theory roots the very basics of Internet: It is about niche. It is all about finding, loving, breathing, caring about your niche. Read more
Review:Hard to put this book down. Great read for anyone in the industry or contemplating it. Really loved the fact that the author was so truthful regarding his own experiences; in this, the book is truly motivational. Very well written and easy to understand. Read more