Review:Overall, the "nuggets" of valuable information could have been presented in about 50 pages, instead of having to wade through 250 pages of rambling. Skip Section 1 entirely unless you're hungry for general theory with virtually no practical application. Chapter 11 on writing and expressing yourself has some useful information. Probably the best part of the book is Appendix 2 which contains 50+ useful starting questions. It would be easy to miss this if I had given up before getting all the w... Read more

Review:Highly Recommended for entrepreneurs competing in the global market! This book is a MUST READ for prospective entrepreneurs venturing into a highly competitive industry. As the internet brings the world closer together, so too comes outside competition that might not previously have been a threat. Any new product you come up with, China will make a cheaper version and ship it globally. However, unlike China, we do not have the same access to cheap resources and labor. This book has helped m... Read more

Review:Ca$hvertising is perhaps the best online book I have EVER read. I strongly urge you to take it one step at a time. Implement as you learn a step and then go to the next one. Million $ businesses will be built from this book alone. The book is the perfect size to make notes in.

Ca$hvertising is a 10 out of 10!

I Love IT! Read more

Review:The formatting for Kindle of this title is generally poor, with really bad page breaks (or rather, probably none were actually added manually).

But what is unforgivable is the missing graphic on page (8% 293 of 3719)
which is actually supposed to be a chart - which is important to the contents, and is not detailed in the text anywhere else.

For the 4 extra dollars, I'd strongly advise buying the print version, as I assume it won't have missing content!

This is what gives ... Read more

Review:In his closing address at Content Marketing World 2013, Joe Pulizzi advised more than 1700 content marketers in attendance to "Try". Like so many elements of content marketing, it's a simple concept to understand but difficult to implement. In his new book, Epic Content Marketing: How to Tell a Different Story, Break through the Clutter, and Win More Customers by Marketing Less, Pulizzi manages to demystify bot... Read more

Review:Though appearing to be dated, there is gold in what he says even in 2014; I just discovered it. No matter the era, I believe people still respond to the art of well written and laid out advertising material in written form. To qualify, he wrote the most successful auto sales copy of all times for Rolls-Royce's in the 50's during hard times. On line material is not covered in the book, of course, but, except for long copy, the same concepts still apply. Along with some other famous copywriting au... Read more

Review:This book covers almost every area of marketing and very easy to read. Many suggestions for enhancing your marketing plans and especially for people starting a business to companies that have been in business for years. Read more

Review:Easy to read, but very dated information. Some of the guidance given, for example, regarding email marketing, has been made irrelevant due to laws written after the 2002 publication date (and apparently have not made their way into later editions of the text). Read more

Review:This is a wonderful book. I loved hearing the practical side of how to create even on demand. One of my top 10 reads for my business. These unheard of ideas are fresh and thoughtful. Thanks Todd for putting this out there - we all need to hear this! Read more

Review:I recently read two books on the topic of learning: How We Learn by Benedict Carey (published in 2014) and Learn Better, by Ulrich Boser (published in 2017). Both books focus on techniques that have been shown through scientific experiments to improve a person’s ability to learn or remember new things. This is essentially a review and comparison of both books.

Both are good, and well-written. There is some overlap between them, and interestingly, they disagree with one another on a few... Read more